FOR YOUR VIEWING
PLEASURE.
JAM & PRESERVES
Scout Jam & Preserves is a small-batch specialty company that creates unique, vibrant flavor combinations for their jams, preserves, and canned goods using only fruit sugar, seasonal fruits, and organic seasonings.
SCOUT
- A strong, recognizable brand identity.
- A logo that communicates the company’s commitment
to health and food advocacy. - High-quality visuals that effectively market SCOUT's products.
Outcomes
- Developed a cohesive brand identity that aligns with SCOUT's mission and values of health and food advocacy.
- Designed a logo that reflects bounty, warmth, movement, and flavor.
Strategy
- Creating a unique brand identity that stands out in
the moving industry. - Ensuring the logo and visuals conveyed the mission of the brand
to forage for clean, whole foods and creative flavor profiles. - Directing artwork to showcase bright packaging, while still
conveying acceptance and warmth
Challenges
Working with SCOUT Jam and Preserves was an exciting journey of ideas and teamwork. Their dedication to honest food and transparency allowed our team to create branding and packaging with heartfelt colors and inviting designs. We gave their brand a truly unique identity. The branding, logo design, and art direction were all crafted to tell a story of bounty, warmth, and goodness.
Project Synopsis
BODY & HAIR OILS
Inspired by African beauty rituals, this collection features essential oil blends in carrier oils native to South Africa, Namibia, Morocco, Egypt, and Madagascar for scalp and body.
OILS OF AFRICA
- A dynamic campaign, product development, and visuals
- Introduced body products to a predominantly hair-care community
- Established a base on which to build body products within a hair-care platform.
Outcomes
- Establish regional designs and develop a color scheme
- Focus on themes relevant to the country and highlighted ingredients
- Create a world for each Oil of Africa and develop an approach based on the people who would live in and love that world, and the product
Strategy
- Creating a visually appealing 2 oz. bottle with just the right amount of information for the user
- Finding patterns that were culturally relevant that our team could rift off of while being sensitive to meaning, beauty, and ritual.
Challenges
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Last Project
Last
Our team worked with The Mane Choice and MAV Beauty Brands to explore luxury beauty and African culture. Tasked with finding sustainable packaging and culturally meaningful designs, we focused on creating vibrant packaging that highlights the beauty rituals and benefits of African oils.
Project Synopsis
Let's Talk Coffee is a Christian-based coffee company that sells premium coffee and
offers handwritten Biblical quotes on
each cup, community resources, and encouragement to each patron.
Let's Talk
Coffee
- A highly functional app with real-time earthquake updates.
- Improved user engagement and satisfaction.
- Enhanced user safety through clear and timely alerts.
Outcomes
- Developed a color palette for "calm" and then a visual theme for "coffee"
- Focused on the visual needs of the coffee drinker as well as the Christian
- Collaborated with the Predictquake team to align design with user needs.
Strategy
- Using non-traditional colors that convey "calm" for a coffee brand, while still inviting people to purchase coffee.
- Ensuring clear messaging for two focuses: God & Coffee
- Balancing aesthetic appeal with functional efficiency.
Challenges
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Last
Last Project
Let's Talk Coffee is a Christian-based coffee start-up that wanted to turn their brand from cookie-cutter to blockbuster. The heart of the brand is focused on love, joy, peace, safety, and hope. They wanted to focus on these qualities through color in order to convey a non-verbal message to passers-by.
Project Synopsis
The Mane Choice
Hydration Therapy System
H2Oh! The Mane Choice Hydration Therapy System is an affordable luxury natural hair care collection. Created to live in markets that speak to women between the ages of 20 and 34.
H2Oh!
- A strong, recognizable brand identity that highlights Curvd’s unique selling points.
- Illustrations that effectively communicate product benefits.
- Enhanced brand appeal and customer engagement through thoughtful design.
Outcomes
- Designed a cohesive brand identity reflecting Curvd's commitment to comfort and innovation.
- Created engaging illustrations showcasing the ergonomic benefits of Curvd products.
- Collaborated closely with the Curvd team to align designs with their vision and goals.
Strategy
- Create an affordable haircare option for a luxury brand
- Develop higher-end looking packaging, without being identical to the luxury collections
- Convey "spa", "calm", "accessible luxury" within the design using affordable foil and colors.
Challenges
Last Project
Last
The Mane Choice H2Oh! Hydration Therapy System is designed for those seeking affordable yet luxurious hair care options. The goal was to create an accessible alternative to a typically premium brand that still exudes luxury without being identical to higher-end options.
Project Synopsis
Let's work together
We are always excited to partner with brands that want to push creative boundaries.
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